Affiliate Disclosure
Last Updated: 2026
Our Relationship with Casino Operators
Just Because Cakes (justbecausecakes.co.uk) is an affiliate marketing website. When you click on links to casino operators and gambling services featured on our site, we may earn affiliate commissions at no additional cost to you. These commissions are a primary source of revenue that helps us maintain and improve our review content.
Editorial Independence
We want to be clear: our receipt of affiliate commissions does not influence our editorial rankings, reviews, or recommendations. We assess and rank casinos based on objective criteria including security, licensing, game selection, customer service, and user experience. Our reviews are conducted independently and reflect our honest assessments regardless of commission structure.
How to Identify Affiliate Links
Affiliate links on Just Because Cakes are clearly marked with one or more of the following indicators:
- An "Affiliate Link" label or badge near the hyperlink
- The text "affiliate link" or "sponsored link" in close proximity
- A distinctive visual indicator such as an asterisk (*) or icon
Please review individual pages for specific disclosure labelling, as formatting may vary across different sections of our site.
UK Compliance Statement
This affiliate disclosure complies with the Advertising Standards Authority (ASA) Code of Non-broadcast Advertising and Direct & Promotional Marketing (CAP Code) and the Consumer Protection from Unfair Trading Regulations 2008. We maintain transparent advertising practices as required under UK consumer protection law.
Reader Responsibility
We encourage all visitors to conduct their own independent research before engaging with any casino operator or gambling service. While we strive to provide accurate, helpful information, gambling carries financial risk. Only gamble what you can afford to lose, and please seek support through Gamble Aware or BeGambleAware if you have concerns about your gambling behaviour.
Questions?
If you have questions about our affiliate relationships or this disclosure, please contact us directly through our website.